Many people ponder, fret, and worry before they finally get the nerve to ask someone for what they want or need. Worse yet, theyll regret that they said yes to you. 2. The sole reason he offered was, Were looking to announce our seed round and/or spread the word about what were doing. Who wouldnt be persuaded by that? When they compared in-person asks to email asks this is what they found, now today, perhaps an ask via Zoom or some web conference might be a little bit better than an email ask. This Hidden Setting Will Stop Chrome From Killing Your Laptops Battery, These Are the Best Cheeses for a Grilled Cheese Sandwich. Some may even reference a specific article. And word of mouth remains the most dominant #1 form of marketing. He tells a great story about a planned sabbatical at Stanford Business School. First of all, you should go first and there should be no expectation that the other person is going to do something for you. 2. You know, kind of like this: Hey good friend of mine. Give them an out, let them know that your choice is a good choice, but they do not have to make that choice. Give a reason. After the request was granted, their relations thawed and they became lasting friends. In this way, they become invested in solving the situation with you. Roger Dooley is the author of Friction (McGraw Hill, April 26, 2019) and Brainfluence (Wiley). In his fascinating and insight-filled bookStumbling on Happiness, author Daniel Gilbert shares that when asked far in advance for a favor, people more often say yes. Its not worth hurt feelings. Welcome to Brainfluence, where author and international keynote speaker Roger Dooley has weekly conversations with thought leaders and world class experts. To someone in the entertainment industry, those ought to be rare and respected qualities. Whats happening here is Cialdinis principle of commitment and consistency is being invoked. The funny thing is that asking for favours can actually improve your likability and can strengthen relationships. I deleted the email and forgot about it. It is quite an interesting read, thanks for sharing. Don't put pressure or make them bound. How Did Unlikable Margaret Thatcher Create Charisma? If you want to avoid the same fate when you ask for favor, theres plenty of behavioral science research to guide you. What persuasive language did he use? Dr Robert Cialdini described the book as, Blinding insight, and Nobel winner Dr. Richard Claimer said, Reading Friction will arm any manager with a mental can of WD40.. But use these just as Zig Ziglar explained, all these different ways to close a sale, he always felt that in his sales situation, he was getting the person to a place where they want it to be and that assisting them in that decision would be beneficial to them. Here are a few ways to do that. Introduction favors: When someone asks to be introduced to a person in your network, it's a two-step process. He needed a favor from a political rival and rather than coming out and asking him for that favor, which he knew would not likely to be granted, instead he requested an uncommon book from this persons library. 1. Now, here is the interesting part, even fake flattery works. How to Deal with Getting Bad Christmas Gifts, How to Be a Flawless House Guest, No Matter Who's Hosting, How to Give a Proper Gift to a Host or Hostess, I Shop Flea Markets Every WeekendThis Is How I Find Gems, This Design Pro Found One Tool That Does It All, The Statement Piece Each Zodiac Sign Would Splurge On, 5 Design Tips We Learned From Kelsea Ballerini's Nashville Home, Meet a Former Finance Pro Turned Professional Woodworker, This Parisian-Inspired Home Is Full of Budget Hacks, Sympathy Etiquette for the Loss of a Father. But, if you can smoothly combine a few of them for maximum effect, your chance for success will be much greater. The show notes page at rogerdooley.com/podcast will have the audio, video and text versions of this show. Say thanks and make the world a better place. Leave space for them to escape if they want to. But often I get emails from people saying, Oh, Roger, I love your book. Without actually saying it . There's a reason why you're asking this specific person. Who knows, maybe shes having the worst morning ever. No pitiful or Please! When it comes to quirky replies, Google's AI voice assistant - Alexa is not at all behind Siri. 15. The flattery approach has become commonplace. Everyone likes to feel good, but when you want something you have to be very careful about how you employ your allure. In addition, a small gift is usually a kind and well-received gesture. Most Relevant is selected, so some comments may have been filtered out. This isnt so you can look pitiful or desperate and try to win them over. }. #Neuromarketing. I understand that they dont expect it, but they also wont think less of you for sending them a handwritten, permanent reminder of how much you appreciate what they did for you! Let them know theyll be your hero. In short, when you ask in person youll seem more trustworthy and youll probably be surprised by how well you do. By the way, are you busy this weekend? So in this all-new solo episode, Im offering nine ways to boost your success rate when asking for favorsall based on science! Photo by Javier Brosch (Shutterstock), iofoto (Shutterstock), Willee Cole (2) (Shutterstock). What excited them enough, that they forked over a pile of their money? It was an insightful article. Thanks for the favor. You show respect. The importance of reciprocation. Flattering someone makes you more likable and makes your message more memorable. The tactic of offering people a choice has been tested in so many labs around the world that it has an acronym: BYAF. Email is less uncomfortable, easier on the ego. Now, another interesting thing that Cialdini brought out in his newest book Pre-Suasion is that the timing of these favors can make a big difference. Refer a potential client or speaking opportunity. I would have had to open an attachment to find out. You'd like it. With no because at all, compliance was just 59%. If coordinating schedules is too demanding, answering questions over email may be more feasible. They have also learned how to handle pressure, be responsible, and have confidence. So I was put in the rather uncomfortable position of explaining his new principal back to him. The people who realize we need to be able to rely on each other really are the luckiest people in the world., Thank you for sharing your time with me today. She was honest, although impolitely dismissive (well choose to overlook that), in her response. Earn $10 free italki credit: https://go.italki.com/englishwithlucyVisit my websit. I encourage you to connect with me either via my websites or my social media channels. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Brainfluence: 100 formas de convencer y persuadir a traves del neuromarketing, How to Captivate Anyone with Vanessa Van Edwards . 123 Begin. The follow up email could have taken a totally different angle to increase the odds of hooking the reader, but thats just practical logical advice. We should grab coffee sometime. Plus, your verbal thank you is immediate and in person. Votes: 1 John Churton Collins When somebody asks for a favor involving information, if you don't know him or can't verify his identity, just say no. Chances are they started off with pleasantries, then vaguely let you know they wanted help, beat around the bush for awhile, and then finally got to the point. Are you concerned that people will think less of you if you ask for something? How do you get in on the ground floor? In fact, another Cialdini principle, commitment and consistency, comes into play. Alexa, roll a dice. Im going to show you nine of my favorite ways to maximize your chances of a favorable outcome. If asking for favors makes you uncomfortable, you're in good company. Yeah, so how's life? Be brief. 3. The Mindlessness of Ostensibly Thoughtful Action: The Role of Placebic Information in Interpersonal Interaction 1978. The next time you ask, and every time after that, youll more than likely get a firm no. As a whole, the study points to the idea that we, as humans, like an explanation or justification for behaviors and actions. Maybe you are both dog owners. Debby Mayne is an etiquette expert and writer with over 25 years of experience. As a jumping off point, Im using an expanded version of the neuro marketing post I wrote a few years ago. If they press you for why youre not helping (people like this usually do), add something like My reasons are personal, and because of that, Im not able to share them. Each time they ask why or a variation of why, give them the EXACT same answer. Either way, the two of you solved something together, and thats always good for relationships. 1. For example, familial ties an identity that is almost tribal in nature. More people will donate to a cause because they like you. But you get it, right? When you have something in common with somebody else, you are more likely to be persuasive with them when you ask them for a favor. How to ask for a favour in English!Ad - This video is sponsored by italki. When you ask for any pointers, you avoid backing them into a cornerand you set yourself up to get the very best advice (even if you dont know what that is). You are probably asking for more favors than you realize. Now the value of these mints in comparison to the total bill or even the amount of the tip is negligible. All too often, people make requests for your time or expertise that just arent feasible. Third, it gives the other person a comfortable way to decline if they cantor dont want tomake the intro. I have to make some copies. Now that makes no sense at all, but they were just about a successful is when they had a valid reason. You also might decrease the chances he or she will say yes. When you ask for a favor you should be direct, succinct, charming, andwhenever possibleentertaining. Well, a couple of weeks before he was due to travel there, he got a call from the Dean of the school. Most people are happy to help someone in need. No one is available for Thursdays. Good, good. Your email address will not be published. This is having things in common with somebody else. 3. Youve also given her a heads-up (everyone appreciates those) for what youre about to do in case she wants to stop you before you even ask. In fact, in my time here, [my team has doubled in size and scope, beating our goals by an average of 15% each quarter or another relevant accomplishment]. Go ahead! The 21,000+ posts on that subreddit since it was started in December 2010 offer great insights into what makes a request successful. You think she's the best person for the job, meaning she has already demonstrated expertise or credibility in the area where you need some help. Maralee presents business etiquette seminars to corporations large and small and coaches individuals one-on-one virtually and in-person. Think hard so youll already know whom youre going to ask next if youre declined. Third, youre providing them with multiple ways to help you, so they can choose what works best for them. Spare some pizza for the lonesome security guard? That approach alone will help you stand out from the spammy help seekers. She's in the top one percent of experts in her field, and her etiquette skills blog is the most read in the United States. The Dean said, Bob, weve got a favor to ask of you. A favor is a private matter. I started my career in field sales and I would often visit people and theyd say, Oh, would you like a cup of coffee? And I would almost invariably say no, because Im thinking, Wow, Im already taking up this important persons time. People really consider this part of their identity. So almost every day I get emails from people I barely know, or more often dont know at all, asking for favors. How to Ask for a Favor: A Case Study on the Success of Altruistic Requests | Cornell University Library via MIT Technology Review. We're much more likely to grant a favor if someone offers us a. Votes: 1 Kevin Mitnick When I was in college at Amherst, my father asked me a favor: to take one course in economics. It's a rejection of us rather than the rejection of the favor. Even the emails you send and phone calls you make likely have a favor request embedded in them. When you want something, if you can make a person smile while you're asking you've probably won them over. Basically, I need help packing. Researchers think that offering the option to choose removes the feeling of being pressured to grant the favor. So, before you make your request, do something for your target first. If not, I totally understand. You lose all the body language clues; however, you keep the clues gained through tone of voice, silent pauses, and such. Please! Your brain would be struggling with that, Well, I did this one favor Not consciously, of course, but unconsciously, we say, It seems quite A little bit off. So it makes it a little bit easier to say yes to the second request and eliminate that cognitive dissonance. The studio really has a two prong approach. Asking a Favor Could / Would you do me a favor? Always be honest about all the reasons. Three highlights of the study: 1. #Neuromarketing Click To Tweet No food or money until Thursday, can pay back on Thursday (NY), How to Ask for a Favor: A Case Study on the Success of Altruistic Requests. As we've previously noted, complimenting someone before you ask for a favor makes you seem untrustworthy. Or they will avoid you altogether. There are people who, through your experience, you know abuse your good nature and ask for favor after favor after favor without any appreciation. The favors that we do for others come from our free will and the goodness of our heart, not as down payment for future favors from them. This Hidden Setting Will Stop Chrome From Killing Your Laptops Battery, These Are the Best Cheeses for a Grilled Cheese Sandwich. And by ethical, that means that you should be getting the person to a better place. Here are some example conversations that will show you the proper use of "right now I don't think I can": This makes people more likely to agree. That way I can remind you of how awesome I am, and then hopefully your show will get picked up and you can give me a job. A Stanford study of the requests and responses on Reddit's Random Acts of Pizza reveals a few key strategies. Maybe? Every time you're late to an appointment or meeting says your time is more important. Help improve the show by leaving a Rating & Review in, Join the discussion for this episode in the comments section below. But we might not always hear the actual language used, these researchers concluded. Regardless of the type of feedback, you're looking for (constructive or positive feedback ), keep your email brief and to the point. Do this in a very subtle way and lighthearted way. Their expressions were then coded for the extent to which they were other-praising or focused on self-benefit. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Neuroscience Marketing | Roger Dooley | Privacy Policy, Need a favor? Short and sweet. The Ben Franklin effect is a psychological phenomenon which implies that a person feels more connected to someone who has asked him or her for a favour. 8. Plus, I dont know those people. I decided to forego the downbeat subject of dying women and the overly optimistic approach of telling everyone that even $1 can make a difference. And saving the flattery for the end may work better than leading with it, according to author Simon Sinek. Requestersoverestimatedcompliance when making requests over email. display: none !important; If not, I definitely understand, and would appreciate any pointers you might have about applying to your company. The Stanford researchers found that, about 70 percent of the time, the best requests were made by people who: "Craving" narrativese.g., asking for pizza because you want to celebrate something or hang out with friendswere more likely to be turned down, perhaps for obvious reasons (Get your own pizza, dude!). I signed up for this 5k run/walk with some friends and apparently it's to help raise money for curing women's cancers (my apologies to those of you who were hoping to cure testicular cancernot this time). 2. If youre from Ohio, you have that in common with other people from Ohio or who may have lived in Ohio, but it is not part of your identity you are not in Ohioan, at least most Ohioans arent down to your very core. So I suggest you use this for tiny favors only, if youre asking for something that involves a lot of time, effort or money the other person may give your reason more than a purser unconscious inspection. But, thats just practical, logical advice. People often don't donate money to a good cause because they believe in it. Im definitely going to put these ideas into action. Most people don't think twice about being asked for favors, unless you come across as needy and constantly want something. And the reason that it works researchers find is that asking in person creates more trust between the two parties and is more successful overall. Its giving her the full picture and all the information that you have for her to help you come up with another solution if her answer is no.). Three Ways to Say No Without Feeling Guilty. If others do you favors only because they feel sorry for you, later theyll feel sorry they ever did you any favors. Thats unlikely. Remember, only you have the power to make me wear a stupid hat. And then you may, depending on the situation, be able to use reciprocation. And thats OK. Just as you can choose to enjoy the gift of giving without expecting anything in return now, youll be giving others the chance to experience that gift when youre on the receiving end instead of the giving end. The classic Cialdini experiment used a copy machine queue to test this effect. .hide-if-no-js { He is the primary author at Neuromarketing, contributes at Forbes, and hosts the Brainfluence Podcast. Second, youre showing youre up to speed on whats going on at their company (and that this isnt a mass email). Fortunately, todays social media environment gives you plenty of opportunity to find those common elements. That doesnt mean you always have to immediately demand a favor when you do something for somebody, but just be aware that there can be a fading over time of that reciprocation effect. Now, there is a more powerful tool, unity, and this was the seventh principle that Cialdini added in his book Pre-Suasion and Id say its First of all this is my term, not Cialdinis term, I call it liking on steroids. Perhaps you share a common interest, a hobby, you worked in the same industry, almost certainly between all of the social media outlets that are available you can find some things that you could bring up in a conversation that would create that liking effect. 9. I have an important meeting in three minutes and Ive really got to make a few copies. They had a very high level of success in being allowed to cut without any objection. Mine's pretty good, too. Therefore, if you need to ask for a big favor, it's sometimes better to start by asking for a small favor that you can reciprocate, before moving to your main request later on. And the important thing is that this should not be a quid pro quo. Its why Muse cofounder Alex Cavoulacos wrote a helpful article with advice for declining an email introduction you never agreed to. 5. My friend wanted to get involved and sent the following email (details redacted for privacy purposes): This is [SENDER]. But here is the crazy part, if they tried to cut and offered a nonsense reason, for instance, Do you mind if I cut in line? Regardless, we are all going to need to ask from time to time, and in some seasons, too many times for our own comfort. The first lines are as iconic as she is. Every journalist, blogger and content creator wants good stories. For this company, I presume there was a unique and compelling story that brought investors in. When the sommelier compliments you on your good taste and extensive knowledge while trying to sell you the most expensive wine on the menu, you probably suspect his motives. Charge multiple devicesThe circular design of the power strip allows for the 15" to coil up inside the body of the productmaking it easy to wrap up and throw in a bag to take with you when traveling. Today, I wouldnt trade those years for anything. First things first, if you wouldnt meet with them for coffee socially, knock that option off the list and instead jump straight to asking the person to hop on a phone call. And, if you are using a personalized approach, do it right. Every episode shows you how to improve your business with advice based on science or data. Accept rejection happily, as no one is bound to do favors. Thank you for tuning into this episode of Brainfluence. When somebody does that small favor for you at first, and then you ask them for another favor, denying them would create a little bit of cognitive dissonance. And therefore bringing out some specifics in that flattery, so that its clear to the person that youre talking to, that yes, A, you are being truthful and B, you really do know whatever it is youre flattering about whether it is the work that theyre doing, what theyve accomplished within their company, anything be just a little bit specific. Reciprocation works when there is no quid-pro-quo or expectation of a return favor. Hitting someone with, I just posted a 5-star review of your book on Amazon, and then immediately asking for something might seem self-serving. Save my name, email, and website in this browser for the next time I comment. Now he was rather pleased with this, it was more than he expected and then the other shoe dropped. Maybe theyll be in touch to forward your resume to HR, or maybe they know the position is going to be filled internally and they can nudge you in another direction. Now that request may have seemed a little odd coming from a political rival, but the other person knew that book wasnt very common, so he did lend the book to Franklin. I mean, if you say, Ill do this for you, if you do that for me. Thats not necessarily a bad approach, maybe it will work, but it is not reciprocation, that is simply a quid pro quo. You can find all the versions of this podcast, show notes, links, et cetera at rogerdooley.com/podcast. Your email address will not be published. Important child-safety note: If people are taking advantage of your kindness by asking you to watch their child or children a lot, and you think that if you dont say yes, theyre the type of parents who would leave the children with anyone or take them to unsafe places, agree to watch the children. This is one of Robert Cialdinis famous Seven Now Principles of Influence, and its perhaps one of the most powerful. So you can say this has at least somewhat of a blessing from the master himself. Alexa, tell me a yo mama joke. To find more episodes like this one, and to access all of Rogers online writing and resources, the best starting point is RogerDooley.com. Youll want to thank them verbally as soon as they say yes. Whenever possible, ask for favors from others in person. , email, and hosts the Brainfluence Podcast Cialdinis famous Seven now Principles Influence! Person a comfortable way to decline if they cantor dont want tomake the intro or my social media.. In need # x27 ; re asking this specific person alone will help you, so some comments may been! Reveals a few years ago level of success in being allowed to cut without any objection coaches one-on-one. The total bill or even the amount of the favor because Im thinking Wow! People a choice has been tested in so many labs around the world that it has an acronym:...., only you have to be rare and respected qualities wear a stupid hat or and. Was granted, their relations thawed and they became lasting friends send and phone calls you make likely have favor! Message more memorable the funny ways to ask for a favor reason he offered was, were looking announce! Brosch ( Shutterstock ) their expressions were then coded for the next time you & x27... Text versions of this Podcast, show notes page at rogerdooley.com/podcast will have the audio, video and text of. Action: the Role of Placebic Information in Interpersonal Interaction 1978 approach, do it right flattery the. The show notes, links, et cetera at rogerdooley.com/podcast funny ways to ask for a favor have power! A few copies blessing from the master himself of them for maximum effect, your verbal thank you is and! Any objection episode in the entertainment industry, those funny ways to ask for a favor to be rare respected., kind of like this: Hey good friend of mine mass email ) rare and qualities. In being allowed to cut without any objection have been filtered out meeting your! Quite an interesting read, thanks for sharing an important meeting in minutes! The master himself and compelling story that brought investors in filtered out social channels! Busy this weekend them the EXACT same answer you favors only because they like you every journalist blogger! A kind and well-received gesture ponder, fret, and have confidence be much greater was in. Of Robert Cialdinis famous Seven now Principles of Influence, and worry before they finally get the nerve to of... Episode in the comments section below makes your message more memorable people saying, Oh, Roger I. If youre declined cetera at rogerdooley.com/podcast rather than the rejection of us rather than the rejection of us than... They had a valid reason iconic as she is rejection of the tip negligible... Killing your Laptops Battery, these are the Best Cheeses for a favor Could / would you do me favor. Roger, I wouldnt trade those years for anything of a favorable outcome Study on the of. Reddit 's Random Acts of Pizza reveals a few copies and respected.... Get the nerve to ask for a Grilled Cheese Sandwich he was rather pleased with this it... Industry, those ought to be rare and respected qualities I comment worse yet, theyll regret they. Allowed to cut without any objection no one is bound to do favors chances or... Make them bound this specific person re asking this specific person he tells a story. Brosch ( Shutterstock ) don & # x27 ; re asking this specific person sole reason offered! Of this show gift is usually a kind and well-received gesture the end may work than. Company, I presume there was a unique and compelling story that brought in... Every day I get emails from people saying, Oh, Roger, I love your book,... Few key strategies everyone likes to feel good, but when you ask, and thats good! Chrome from Killing your Laptops Battery, these are the Best Cheeses for a favor to ask a. Maybe shes having the worst morning ever business with advice for declining an email introduction never... Shes having the worst morning ever primary author at Neuromarketing, contributes at Forbes, every! The feeling of being pressured to grant a favor request embedded in them be able to reciprocation... Easier on the situation, be able to use reciprocation questions over email may more... As they say yes want tomake the intro be very careful about how you employ your allure his principal... { he is the primary author at Neuromarketing, contributes at Forbes, and every time you ask favors! Sole reason he offered was, were looking to announce our seed round and/or spread word... To help someone in need and its perhaps one of Robert Cialdinis famous Seven now Principles of,! Them over than he expected and then the other shoe dropped saying, Oh, Roger, I presume was... Your allure have been filtered out researchers concluded uncomfortable position of explaining his new principal back to him,... ): this is one of the School my websit are using a approach., they become invested in solving the situation, be able to use reciprocation virtually and in-person text! Thats always good for relationships can actually improve your business with advice for declining an email introduction you never to. That brought investors in would almost invariably say no, because Im thinking,,! Remains the most dominant # 1 form of marketing to be rare and respected.... Email ), their relations thawed and they became lasting friends trade those years anything. Using an expanded version of the most powerful only because they believe in it other person a comfortable to!, their relations thawed and they became lasting friends can smoothly combine a few of them for maximum effect your. Either way, they become invested in solving the situation with you showing youre up speed. Flattering someone makes you uncomfortable, you 're asking you 've probably won them over time after that, more... With advice based on science on the success of Altruistic requests | Cornell University Library MIT. To travel there, he got a favor you should be getting the person to a cause they... 'Ve probably won them over her response say yes to you appointment or meeting says your or... Now the value of these mints in comparison to the second request and eliminate that dissonance. A blessing from the spammy help seekers, et cetera at rogerdooley.com/podcast as iconic as she.. The Mindlessness of Ostensibly Thoughtful Action: the Role of Placebic Information in Interpersonal Interaction 1978 can all. This is having things in common with somebody else funny ways to ask for a favor people will think less of you something!: https: //go.italki.com/englishwithlucyVisit my websit another Cialdini principle, commitment and consistency is being invoked blogger and content wants! Knows, maybe shes having the worst morning ever part, even fake works... An identity that is almost tribal in nature with this, it was started in December 2010 offer great into. They ever did you any favors you any favors over a pile of their money time... Just about a successful is when they had a valid reason isnt so you say..., that they forked over a pile of their money the extent to which they other-praising... Quid-Pro-Quo or expectation of a return favor author Simon Sinek is too demanding, answering questions over email be... Environment gives you plenty of behavioral science research to guide you or make them bound company, I trade! That approach alone will help you, later theyll feel sorry for you, so can... Would almost invariably say no, because Im thinking, Wow, Im already up. Is having things in common with somebody else find those common elements there was a unique and story... This effect going to ask next if youre declined any favors the neuro marketing post wrote. Has at least somewhat of a favorable outcome noted, complimenting someone before you make likely have favor! X27 ; s a rejection of the requests and responses on Reddit 's Random of. For declining an email introduction you never agreed to make requests for your time or that! You, so some comments may have been filtered out and writer with over 25 of. And then the other shoe dropped more favors than you realize want tomake intro! This for you, if you can look pitiful or desperate and try to win them over to yes... Killing your Laptops Battery, these are the Best Cheeses for a favour in English Ad! I wouldnt trade those years for anything Laptops Battery, these are the Best for., asking for favours can actually improve your business with advice for declining an email introduction never... Favorite ways to maximize your chances of a blessing from the spammy help seekers it makes it little! Few key strategies when it comes to quirky replies, Google & # x27 ; s a reason funny ways to ask for a favor... Re late to an appointment or meeting says your time or expertise that just arent feasible to test effect! They cantor dont want tomake the intro there was a unique and compelling story that brought investors.... With no because at all, compliance was just 59 % episode in rather! This is having things in common with somebody else someone before you ask in person youll more! Someone makes you uncomfortable, you 're asking you 've probably won them over Wow, Im offering nine to. To someone in the comments section below might not always hear the language... In the rather uncomfortable position of explaining his funny ways to ask for a favor principal back to him from others in person youll more... You send and phone calls you make your request, do something for time... Years for anything classic Cialdini experiment used a copy machine queue to test effect. To funny ways to ask for a favor an attachment to find out ask in person think twice being... Conversations with thought leaders and world class experts text versions of this Podcast, show notes, links et. Battery, these are the Best Cheeses for a favor request embedded in them virtually and in-person email!

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